Private sector increases support for Odette survivors, but more help is needed

MANILA, Philippines — The country’s largest corporations have joined forces to donate and channel aid to survivors of Super Typhoon Odette, according to the Philippine Disaster Resilience Foundation (PDRF), the private sector’s primary support vehicle in case of emergency.

The powerful storm affected nine lands in Surigao del Norte, Dinagat Islands, south of Leyte, Bohol, Cebu, Negro Oriental and Palawan, causing significant damage to food and water supplies, infrastructure, electricity, communications and transport.

Calling for further help, the PDFR said cash donations were preferred to enable them to procure ready-to-eat food, water, temporary shelters, shelter repair tool kits, hygiene kits, jerry cans, generators, solar lights, flashlights, fuel and debris clearance.

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PDRF has also opened international platforms through Go Fund Me and GavaGives where people around the world can donate. In addition, Fintech Alliance PH, PayMaya and Give2Asia have launched their own fundraising campaigns to help the PDRF raise funds to procure and distribute relief.

“According to the National Council for Disaster Risk Reduction and Management, more than 1.3 million people were affected by the typhoon and more than half a million people were displaced, many of whom sought refuge in more of 2,500 evacuation centers across the country, ”PDRF mentioned.

The PDRF said private sector partners had actively supported typhoon victims over the past week.

He said in the statement that Jollibee Foods and McDonald’s Kindness Kitchen have provided food to more than 33,000 people while the conglomerate San Miguel Corp. handed over 10 trucks full of canned goods to the Armed Forces of the Philippines for distribution.

Pilipinas Shell distributed £ 2.5million worth of food, water and hygiene kits and provided fuel supply support while the Coca-Cola Philippines Foundation and Manila Water did donated thousands of gallons of clean water to distribute to affected areas.

Metro Pacific Tollways Corp. donated relief items to Cebu and Southern Leyte. Another commitment of 2.4 million pesos came from Maynilad Water Services, Metro Pacific Investment Corp. and the Peace and Equity Foundation.

Smart Communications and Globe Telecom have distributed aid and set up free calling and charging stations in areas hard hit by the storm.

Philippine Airlines, Cebu Pacific and Air Asia Philippines also airlifted essential goods and personnel to the affected areas. Additionally, AirAsia said it will provide seating for aid workers and free cargo space to transport relief items.

Lorenzo Shipping and the Philippine Liner Shipping Association also pledged to transport cargo from dock to dock free of charge to the affected islands, while Consunji Construction sent crews to repair evacuation shelters in Siargao and Cebu.

Ayala Corp. and Ayala Malls provided temporary shelter to clients while BPI designated evacuation centers for their employees in Cagayan de Oro, Tacloban, Bacolod and Iloilo.

The PDRF is chaired by Co-Chairs Manuel V. Pangilinan, Jaime Augusto Zobel de Ayala and Cardinal Luis Antonio Tagle.

“As an alliance of companies dedicated to building the capacity of private sector disaster management in the country, it works in all areas: prevention and mitigation, preparedness, response, rehabilitation and recovery,” said the PDRF.


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